
TEN TIPS FOR LEADERS WHEN BUILDING CREATIVE WORK ENVIRONMENTS
Creative cultures are made when passionate people become aligned around a common purpose, a set of values and a yet they remain free to be themselves. Creative workspaces support the behaviours and activities that are required of these people. They bolster a company attitude, reflect a brand’s personality and reinforce a way of doing things. However, the physical environment alone cannot sustain a culture of innovation; it is the responsibility of leaders within the business